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EDUCATION BLOG



The importance of coherent branding
Reading Time: 3 minutes Written by: Amy Shaw Your branding is one of the most integral aspects of your identity as an artist. Telling...

jlblakborn
Apr 3, 20213 min read


Promoting your music on streaming platforms
Reading Time: 5 minutes Written by: Branka Maxim One of the newer kids on the block from a music perspective are streaming platforms....

jlblakborn
Apr 2, 20216 min read


What are the best DJ marketing tools?
Reading Time: 4 minutes Written by: Jake Gable In an age where the electronic music industry is more packed than ever before, bursting...

jlblakborn
Mar 29, 20214 min read


How to create an effective Spotify artist profile
Reading Time: 3 minutes Written by: Amy Shaw Creating and maintaining an effective artist profile on Spotify may seem daunting, but is a...

jlblakborn
Mar 28, 20213 min read


How to grow your Instagram engagement and audience
Reading Time: 3 minutes Written by: Matt Lillywhite You don’t need to be a selfie queen or an amazing photographer to grow your audience...

jlblakborn
Mar 23, 20213 min read


How to utilize Instagram’s IGTV
Reading Time: 2 minutes Written by: Matt Lillywhite Instagram is undoubtedly one of the largest social media platforms in the current...

jlblakborn
Mar 21, 20212 min read


Music videos: What’s the best way of marketing them?
Reading Time: 4 minutes Written by: Amy Shaw Releasing a music video is an exciting time in your career as an artist, especially if it is...

jlblakborn
Mar 20, 20214 min read


Why fan interaction is so important for your online strategy
Reading Time: 4 minutes Written by: Amy Shaw The relationship between an artist and their fans is one that has adapted gradually over the...

jlblakborn
Mar 19, 20214 min read


Marketing mastermind: How Alok conquered the Brazilian market
Reading Time: 6 minutes Written by: Amy Shaw As Brazil’s most prominent electronic music producer, Alok Achkar Peres Petrillo, known by...

jlblakborn
Mar 18, 20216 min read


Cover art guidelines for streaming platforms
Reading Time: 4 minutes Written by: Disha Gandhi As we all know already, releasing a project or a single is never a simple task to do....

jlblakborn
Mar 17, 20214 min read


How to deploy empathy within the music business
Reading Time: 3 minutes Written by: Matt Lillywhite Empathy is one of the most incredible traits that a producer can possess. It’s also...

jlblakborn
Mar 16, 20213 min read


How landing pages can increase numbers with your next release
Reading Time: 3 minutes Written by: Disha Gandhi A landing page can easily shift the number of people you redirect when they come to your...

jlblakborn
Mar 15, 20213 min read


Key metrics for analysing video success on YouTube
Reading Time: 4 minutes Written by: Amy Shaw YouTube has become an integral aspect of artists’ campaigns over the years, playing host to...

jlblakborn
Mar 14, 20214 min read


How to make optimal use of your Fangage portal
Reading Time: 4 minutes Written by: Lennert van Everdingen If you’re an artist who’s struggling with generating engagement and creating a...

jlblakborn
Mar 13, 20214 min read


Best Spotify curators you can submit your music to for free
Reading Time: 2 minutes Written by: James Todoroski While Spotify isn’t the highest-paying platform, it’s undoubtedly one of the most...

jlblakborn
Mar 12, 20213 min read


How to attract a more dedicated fanbase for your brand
Reading Time: 4 minutes Written by: Amy Shaw A question many artists will ask throughout their career is how to gain more fans. Simply...

jlblakborn
Mar 11, 20214 min read


How to deal with mental health within the music industry
Reading Time: 4 minutes Written by: Matt Lillywhite Avicii, Lil Peep, and many others within the music industry have unfortunately lost...

jlblakborn
Mar 10, 20214 min read


Why your social media posts aren’t going viral
Reading Time: 3 minutes Written by: Matt Lillywhite Many producers, record labels, and PR companies within the music industry often hope...

jlblakborn
Mar 8, 20213 min read


Why data is king and how it can help you as an artist
Reading Time: 5 minutes Written by: James Todoroski In an age where everything we do is tracked and monitored, the line between privacy...

jlblakborn
Mar 7, 20215 min read


When should your social media posts become automated?
Reading Time: 4 minutes Written by: Matt Lillywhite The debate about whether social media posts should be automated is one that has gone...

jlblakborn
Mar 6, 20214 min read
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