Why artists should look beyond social media for marketing
Reading Time: 4 minutes Written by: Branka Maxim The music industry shares the obstacles of many others in the world of marketing – how...
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EDUCATION BLOG
jlblakborn
- May 21, 2021
- 3 min
Building your YouTube tribe: The Basics
Reading Time: 2 minutes Written by: Lorna Murphy Every month up to 1.5 billion people actively use the YouTube platform. The platform...
jlblakborn
- May 16, 2021
- 3 min
Fluence: Connect with Influencers
Reading Time: 3 minutes Written by: Disha Gandhi As an emerging independent artist, it’s important to search for new strategies to get...
jlblakborn
- May 14, 2021
- 4 min
How to beat the algorithm & increase organic reach
Reading Time: 4 minutes Written by: Matt Lillywhite Many producers within the music industry are constantly complaining about how the...
jlblakborn
- May 10, 2021
- 3 min
The secret to creating an effective content calendar
Reading Time: 3 minutes Written by: James Todoroski Music production is a long and tedious process. Writing a song can take anywhere...
jlblakborn
- May 5, 2021
- 4 min
Don’t be a spam artist – promote strategically
Reading Time: 4 minutes Written by: Lorna Murphy Spamming is defined as the “indiscriminate sending of unsolicited emails, usually of a...
jlblakborn
- May 1, 2021
- 3 min
How to grow your LinkedIn network
Reading Time: 3 minutes Written by: Matt Lillywhite Social media has become increasingly prominent within both our business and social...
jlblakborn
- Apr 30, 2021
- 2 min
What is the Instagram shadowban?
Reading Time: 2 minutes Written by: Kian Pattiapon The Instagram shadowban. It might have happened to you. Have you ever experienced a...
jlblakborn
- Apr 29, 2021
- 2 min
How to grow your social media following in Asian markets
Reading Time: 2 minutes Written by: Matt Lillywhite Producers within Western countries may not be too familiar with platforms such as...
jlblakborn
- Apr 24, 2021
- 2 min
How to convert Facebook Ad traffic into Spotify streams
Reading Time: 2 minutes Written by: Matt Lillywhite Facebook ads are certainly a wonderful way to promote your website or Spotify track....
jlblakborn
- Apr 20, 2021
- 2 min
What are the alternative video services to YouTube?
Reading Time: 2 minutes Written by: Disha Gandhi Ever since the launch of YouTube, we’ve seen how it has helped so many people go viral...
jlblakborn
- Apr 14, 2021
- 4 min
The best tools for helping with social media management
Reading Time: 4 minutes Written by: Amy Shaw When using social media as an artist, it can be all too easy to become wrapped up in the...
jlblakborn
- Apr 12, 2021
- 3 min
Being visible around the clock on Twitter
Reading Time: 3 minutes Written by: Amy Shaw Maintaining a consistent presence on Twitter is a hugely important aspect of being an...
jlblakborn
- Apr 5, 2021
- 4 min
Using analytics to understand your fanbase
Reading Time: 4 minutes Written by: Amy Shaw Analysing your social media analytics is one of the most effective ways out there to learn...
jlblakborn
- Apr 3, 2021
- 3 min
The importance of coherent branding
Reading Time: 3 minutes Written by: Amy Shaw Your branding is one of the most integral aspects of your identity as an artist. Telling...
jlblakborn
- Apr 2, 2021
- 6 min
Promoting your music on streaming platforms
Reading Time: 5 minutes Written by: Branka Maxim One of the newer kids on the block from a music perspective are streaming platforms....
jlblakborn
- Apr 1, 2021
- 3 min
How to make your own QR code to advertise your content
Reading Time: 3 minutes Written by: Amy Shaw QR (quick response) codes are an integral aspect of marketing. The easily scanned codes can...
jlblakborn
- Mar 31, 2021
- 3 min
Tools for finding and managing key influencers online
Reading Time: 3 minutes Written by: Amy Shaw Since the rise of social media advertising, influencers have been playing a huge part in...
jlblakborn
- Mar 29, 2021
- 4 min
What are the best DJ marketing tools?
Reading Time: 4 minutes Written by: Jake Gable In an age where the electronic music industry is more packed than ever before, bursting...
jlblakborn
- Mar 28, 2021
- 3 min
How to create an effective Spotify artist profile
Reading Time: 3 minutes Written by: Amy Shaw Creating and maintaining an effective artist profile on Spotify may seem daunting, but is a...
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